Evaluation: Question 4

What have you learnt about technologies from the process of constructing this product?

When creating my product, I used a much wider range of technologies and software for A2 than I did for AS to ensure that my skills would grow. I used a program called Photoshop where I created my magazine and billboard. Although I used this program for my foundation portfolio at AS level, my skills have further progressed throughout A2 due to the fact I've been using more tools on Photoshop this year, and I've created more things in Photoshop. For AS, I only knew how to use a few of the tools, however, this year I've learned how to use the clone stamp tool as I've had to use it throughout my A2 to make my pictures look more professional. Overall, with Photoshop, my skills have developed and I've learnt more from using it. I used it in AS, but my skills clearly developed more throughout the advanced portfolio in A2. 

To take my images for my product, I used this Fujifilm camera. I did use this camera last year, however, this year I improved on my camera skills by changing the background and location of my images. I barely knew how to use this camera throughout my foundation portfolio, but this year when using this camera, I was able to experiment with images more since I got used to it. Getting used to the camera just allowed me to experiment more with images, it allowed me to take more images and look back on the images I had taken. This camera helped me a lot with my advanced portfolio as it takes pictures with more high definition so that the picture quality wasn't too bad. 

For my foundation portfolio last year, I never used WIX as we didn't need to create a website then. However, this year WIX has been one of the main online tools I have used. At the beginning of using it, I had no idea what to do and how to use it. However, over the duration of A2, I have gained many skills in using WIX and I now know how to navigate the website and how to create a website of my own. I did find it very hard to use, and sometimes it is still a little complicated to navigate, but in my spare time I learned how to use the website so that it would help me avoid any complications through the production of my website. I have definitely gained more skills over the course of A2, and I think that's partly because I've tried new software's so I've broadened my skills and my knowledge on different software. 

Last year for my foundation portfolio I rarely included my smart phone as a part of my research and planning. This year however, I've used my IPhone quite a lot. I've accessed blogger from my IPhone, I've taken photos of audience/teacher feedback from my phone and uploaded it into blogger and I've used my IPhone to conduct audience research. This technology has been a very good role in my research and planning as it helped me get posts onto my blog very fast and has been a good tool to get pictures onto blogger. Since I barely used my smartphone last year, I thought it would be a good idea to use it this year so that I have a range of different technologies to help me throughout the duration of A2, instead of the same old technologies I used in AS.

I have used a range of other software for conducting my research and planning such as Prezi, Powtoon and Slideshare. I did use this in my foundation portfolio last year, however, since last year was the first year of using them, I didn't really know how to use them very well. This year, my skills have grown since I've been using them a lot more, so now I understand how to use them. I've used them a lot throughout my research and planning as I think they're very good website's to use to conduct my research and planning. I also know how to use them, so I can just quickly go on to them, create something, and then embed it to my blog.

Social media has been incorporated into my research and planning throughout my advanced portfolio. I did this because I wanted to widen the range of website's I used on my blog so that I could improve from AS. For A2 I have used Facebook to interact with my model's and people my age to find out what teenagers are currently into. It was a quick and easy way to find out these answers, and I could use my smartphone to do this. I used Pinterest to combine a few images of my desirable target audience and incorporated it onto my blog. Again, I could use this from my smartphone so it was very easy to use. Last year, I didn't really use social media all that much, but since I wanted to widen the range of website's I used, I thought it would be a good idea to use social
media since it's heavily used in this generation. 

Evaluation: Question 3

I have picked 4 teenage girls that would be my ideal viewer of my product. I think they would be interested in my product for many reasons. The first being that my product is very modern and up to date with the latest fashions and trends. Each of these girls are very modern so they would be attracted to be product because of that. Secondly, they would be interested in my product because of the colour scheme and genre. These four girls are all very 'girly' and are interested fashion. The colour pink relates to fashion massively so they like how the colours and the genre work well together. They all shop at very stylish places such as River Island, Topshop and New Look and I've included some of those shops in my product so straight away that would make them interested in my product. 

Evaluation: Question 2

Front Cover: Final Draft

Contents page: Final Draft

Double Page Spread: Final Draft

Billboard: Final Draft